Xiaomi has reduced the prices of its Poco F1 smartphone in India by up to Rs. 5,000. Following the price-cut, which was announced on Sunday by the company’s head of India operations, Manu Kumar Jain, the 6GB + 128GB storage variant now costs Rs. 18,999. The pricing of the 8GB + 256GB model (both standard and armored) have also been revised to Rs. 22,999 from Rs. 27,999 and Rs. 28,999, respectively. The pricing of the base 6GB + 64GB model had been revised to Rs. 17,999 earlier this year.
Mi fans, you know how the #POCOF1 has won so many hearts. 😍
📱6GB+128 GB = ₹18,999
📱8GB+256 GB = ₹22,999 (Incl. Armoured edition)
— #MiFan Manu Kumar Jain (@manukumarjain) August 5, 2019
While Jain seemed to mention only the online channels in his tweet, a report on 91Mobiles suggests that the price-cut is also applicable on offline channels. It will be interesting to see if the latest round of price-cuts will be able to rejuvenate sales of the device that has likely been suffering from a bit of a sales slump following the launch of the Redmi K20 and K20 Pro earlier this year.
Meanwhile, it will be interesting to see if Xiaomi will ditch the Poco brand in favor of the K20-series, as has often been rumored in recent times. While speculations about the fate of the brand have been doing the rounds for a long time, they reached fever-pitch last month after the unceremonious exit of POCO general manager, Jai Mani, who quit the company after five years.
Xiaomi, however, continues to officially deny that its Poco brand has hit the end of the road. In a press statement last month, the company said: “For Poco, nothing changes because of an executive leaving and work will go on as planned”.
Buy the Poco F1 on Flipkart: (Rs. 17,999 onwards)