- Google's Year in Search 2025 data shows Gemini leading worldwide searches, followed by DeepSeek at the 6th position.
- Viral AI trends like AI action figure and AI Barbie dominated the internet, all thanks to Google's Nano Banana AI.
- In gaming, Clair Obscur: Expedition 33 topped searches and Anora led in the movies category.
Google has just released its Year in Search data for the year 2025. The search giant says this year users asked questions in conversational ways more than ever. Globally, ‘Gemini’ was the most searched keyword, which is a major win for Google’s AI push. Along with that, DeepSeek claimed the 6th position in global searches, which is again impressive.
AI Trends Dominated the Internet in 2025
In the US, many AI trends gained massive traction including AI action figure which went viral, all thanks to Google’s Nano Banana AI. In addition, AI Barbie, AI Ghostface, and AI Polaroid remained quite popular trends in 2025. Meanwhile, ChatGPT’s Ghibli trend stood at the 10th position.
On the gaming front, Clair Obscur: Expedition 33 emerged as a surprise hit along with Battlefield 6, topping global searches. The long-awaited Hollow Knight: Silksong also arrived which secured the third spot. Finally, ARC Raiders made a strong comeback, followed by The Elder Scrolls IV: Oblivion Remastered which took the fifth position.
As for entertainment, Anora took the top spot globally, followed by Superman. The Minecraft Movie secured the third position, and Marvels’s Thunderbolts also generated heavy buzz. Finally, Sinners claimed the fifth spot.
In the TV category, Monster: The Ed Gein Story dominated global searches. Squid Game Season 3 took the second place and the critically-acclaimed Adolescence claimed the third spot. Closing out the list, Severance and The Summer I Turned Pretty secured fourth and fifth positions, respectively.
